- Danielle Roxborough
- Jul 18
- 3 min read
“Therapy Bro Summer” Is Here—and It Might Just Save Men’s Lives (and Relationships)
Why more men are finally going to therapy—and how it’s transforming masculinity, mental health, and modern love.
There’s a new kind of hot guy this summer—and he’s not just shirtless at the beach. He’s in therapy, drinking an iced oat latte, saying things like, “I’ve been working on my attachment style.”
Welcome to #TherapyBroSummer—a cultural shift the New York Post is calling a “mental health awakening,” where emotionally available men are not just healing… they’re trending.
“More men are in therapy than ever—and women are here for it,” reports the NY Post in their June 2025 article on the phenomenon sweeping TikTok, group chats, and dating apps alike.
But beneath the memes and hashtags is a serious story: Men are struggling. Quietly. Deeply. Often alone. And finally, the tide is turning.
📉 The Reality: Men Are in a Mental Health Crisis
Let’s not sugarcoat it.
• Men are 3.5× more likely to die by suicide than women.
• They’re far less likely to seek therapy or even recognize emotional pain.
• Depression, anxiety, PTSD, and substance use affect 1 in 8 men globally—but many go undiagnosed or misdiagnosed.
• And loneliness? It’s epidemic—especially among Gen X and Millennial men.
So what’s changing?

🌊 The Rise of the Therapy Bro
The “therapy bro” isn’t a joke—he’s a symbol of cultural evolution. He’s rejecting the “man up” script. He’s ditching emotional stoicism for real self-awareness. And he’s realizing that vulnerability isn’t weakness—it’s connection.
Why now?
✅ Celebrity influence: From Jonah Hill to athletes like Kevin Love, more public figures are opening up about therapy.
✅ Dating expectations: A 2025 poll found that 55% of Gen Z women won’t date someone who refuses to work on their emotional growth. “Do you go to therapy?” is the new, “What’s your sign?”
✅ The burnout is real: Men are realizing that grinding alone in silence isn’t noble—it’s dangerous.
✅ Therapy is evolving: More accessible, tech-supported, male-affirming models of therapy are helping men feel seen and supported.
As the NY Post puts it, men are now learning to “actually sit with their feelings instead of suppressing them.” And it’s not just helping them—it’s helping their families, partners, and kids.

💬 “But I Don’t Know Where to Start…”
You’re not alone.
Many men say the same thing: “I want to be better, I just don’t know how.”
That’s where therapy helps. Not by “fixing” you—but by giving you tools, language, and safety.
Here’s what therapy can actually do for men:
• 💡 Teach emotional vocabulary—beyond “fine,” “pissed,” and “tired”
• 🧠 Rewire coping patterns rooted in trauma or toxic masculinity
• ❤️ Help repair relationships through accountability and emotional literacy
• ⛅ Create space to process shame, grief, fear, or numbness—without judgment
• 👨👧👦 Improve fatherhood, partnerships, and legacy through presence
🔥 Real Talk: Masculinity Is Expanding
The old script—“don’t cry,” “just provide,” “figure it out alone”—is outdated and harmful.
New masculinity is about:
• Protecting with presence, not power.
• Leading with empathy, not ego.
• Healing not just for yourself—but for your lineage.
As we unlearn what we were taught about “manhood,” we create space for something better: Men who feel. Men who show up. Men who grow.

🧭 A Message to Men: You Don’t Have to Do This Alone
Maybe you’re scared to look too closely. Maybe no one ever taught you how. Maybe you’ve spent your whole life holding it in.
But here’s the truth:
• You’re allowed to break the cycle.
• You’re allowed to not be okay.
• You’re allowed to want more—more connection, more peace, more meaning.
Therapy is not about being “broken.” It’s about being brave enough to face what hurts—and still choose love, growth, and aliveness.
💥 Welcome to Therapy Bro Summer
It’s not just a moment. It’s a movement.
The kind of masculinity we pass down starts here—with men who are brave enough to say, “I want to feel again.”
If you’re reading this and wondering if therapy might help: it probably will. And we’re all better off for it.
Let this be your sign.
Your partners, your kids, your future self—they’re ready when you are.
📌 Referenced:
• New York Post: “It’s ‘therapy bro summer’: How getting mental health help makes men more attractive to women” (https://nypost.com/2025/06/20/health/therapy-bro-summer-more-men-are-getting-mental-health-help/?utm_source=chatgpt.com)
🔁 SHARE THIS POST
Tag a man you love. Forward it to your group chat. Post it to your stories. Normalize healing.
Let’s make mental health for men go viral—for all the right reasons.